Choosing Merchandise for Antique Wicker Basket Display Racks

Antique wicker basket display racks are excellent display fixtures for store managers and owners who want a display fixture that will not only be functional and convenient for customers but also one that will add a bit of charm and rustic elegance to their store’s appearance, and choosing merchandise for these kinds of basket display racks is similar to choosing merchandise for any other display fixture: You must think about the kinds of merchandise your store sells, the size of your fixtures, and the location of your display.

Think About the Kinds of Merchandise Your Store Sells

The first thing you must do as you’re choosing which merchandise to display in your antique wicker basket display racks is think about the kinds of merchandise your store sells.

Wicker baskets are fairly sturdy, but it’s always best to be safe rather than sorry; therefore, you should make sure you display fairly small and relatively lightweight items. Some stores and businesses won’t have any trouble; convenience stores, for example, can display anything from food items like small bags of chips and candy bars and other sweet treats to nonfood items like matchbooks, lighters, key chains, travel-sized containers of hygiene products, and other convenience items like eyeglass repair kits. Bookstores, on the other hand, might have to dig a little deeper to find small enough and lightweight enough items such as bookmarks and paperback novels on sale or clearance.

Think About the Size of Your Wicker Baskets and Merchandise

As noted above, small and lightweight merchandise tends to work best with antique wicker basket display racks; however, there are many different styles of these racks, and the amount and kind of merchandise you display will depend on the style of your display racks.

For example, if your rack includes one or two wicker baskets, you might want to create a simple display of sweet treats or other snacks in your store’s point-of-purchase, or POP, display area that your customers can grab on their way through the checkout aisle. If your rack includes three or four wicker baskets, you might want to create a produce display showcasing various fruits and vegetables.

Think About the Location of Your Display

The location of your display will play an important role as you choose merchandise for your antique wicker basket display racks.

For example, if you choose to situate your display in your store’s POP display area near the checkout counter and register, then you’ll want to choose common kinds of POP merchandise. Such merchandise includes small, convenient items that your customers might not pick up as they’re making their way through their store, but might be interested in as they’re standing in your checkout aisle. These kinds of items include bubble gum and chewing gum, candy bars and other sweet treats, and convenience or novelty items like matchbooks, lighter, key chains, or small children’s toys.

However, you might also want to consider situating your racks somewhere else on your store’s main floor. For example, you can place them in your store’s food section and fill them with fresh produce or small bags of snacks, or you can place them in your store’s footwear section and fill them with socks, eggs of pantyhose or knee-highs, or shoe inserts. Depending on the kind of merchandise your store sells, the possibilities nearly reach the sky!

Adding Charm to Your Store With Antique Wicker Basket Display Racks

When it comes to display fixtures for retail stores, restaurants, and various other business establishments, the pickings are anything but slim. Business owners and managers can choose from simple, yet effective, stand-alone fixtures like plastic containers and bucket display racks, as well as more elaborate displays like pre-filled candy racks and wooden display tables.

No matter what kind of business you manage, if you want to add a little charm to your merchandise displays, consider using antique wicker basket display racks. These racks are designed to be both functional and convenient, and they add a rustic elegance to your merchandise displays that other traditional fixtures can’t pull off.

Choose a Display Space That Offers Your Customers’ Convenience

Before you choose your antique wicker basket display racks, you must decide where you’re going to situate the racks.

Obviously, you must choose a space that’s going to be convenient for your customers, but you might also want to consider how these displays can help further increase your sales. For example, small versions of the wicker display racks situate nicely in point-of-purchase, or POP, display areas near your store’s checkout counter.

Decide Which Merchandise to Display With the Antique Wicker Basket Display Racks

Antique wicker basket display racks are excellent fixtures for displaying everything from convenience items to produce, and because you can find them with as few as one basket and as many as four baskets, it’s easy to showcase as much, or as little, merchandise as you want.

Grocery stores might want to use these baskets and racks to display fresh produce like fruits and vegetables, or they might want to situate them in their bakery sections to display packages of fresh bread and other baked goods. Specialty food shops like bakeries can use these racks to display individual or bulk packages of bread items like rolls or biscuits, or treats like muffins or brownies.

Of course, establishments that don’t necessarily specialize in, but still sell, food products can use these wicker display racks, too. Hotels and motels, for example, can use them in their dining areas to offer their guests packages of food items, while convenience stores can use them to display both food products like candy bars and small bags of chips and nonfood products like key chains, lighters, matchbooks, and travel-sized containers of hygiene products.

Retail establishments that don’t specialize in food can use these fixtures to display nearly any kind of lightweight merchandise item. For example, craft and hobby stores might use them to display small vials and packages of beads, glitter, sequins, or glue, while bookstores might use them to display bookmarks or small boxes containing reading lights.

Get Familiar With the Different Kinds of Antique Wicker Basket Display Racks

Whether you want to situate your display somewhere on your store’s main floor or closer to your store’s checkout counter in the POP display area, various wholesalers and other vendors offer a wide variety of antique wicker basket display racks perfect for you – all you have to do is choose the types that will work best with your display space and your merchandise!