How to Create Holiday-Inspired Merchandise Displays

The holidays are a busy time for nearly every kind of store and other business owner, and if your business sells any kind of merchandise – whether it’s the kind you wear, play with, read, or eat! – it only makes sense for you to spice up your displays to reflect the season.

However, because the holidays are a busy time, not every store and business owner is going to have much time to dedicate to rearranging his or her merchandise displays. Before it starts to feel like there’s no solution, though, check out the three simple steps below designed to help you turn your usual merchandise displays into festive arrangements in no time!

Step One: Choose Your Display Fixtures

Fortunately, because of their neutral designs, most merchandise display fixtures lend themselves to holiday-inspired displays. You won’t necessarily have to purchase new display fixtures to create holiday-inspired displays – chances are, the ones you already use will work just fine (especially when you follow the second and third steps, below).

Of course, you can also choose display fixtures that are designed with the holidays specifically in mind. For example, you can find plastic containers shaped like Christmas trees and Santa Claus boots! Plus, you can choose certain kinds of plastic containers and acrylic bins in holiday colors like red and green. If you already have these, you’re in luck; if not, you can find them at reasonable bulk prices from a variety of wholesalers.

Step Two: Manipulate Your Merchandise

This step isn’t actually as sneaky as it sounds.

When you “manipulate your merchandise” – for purposes of this goal – you choose merchandise that is either already holiday-related or merchandise that you can make “look” holiday related.

For example, if you manage a convenience store, you might choose to create a display using merchandise with holiday-related “themes,” such as lighters, key chains, or pens with holiday pictures printed on them. Or, if you manage a candy store, you could create a gumball display using only red and green gumballs. If you manage a specialty restaurant such as a bakery, you could create displays that showcase holiday-themed baked goods like cookies shaped like gingerbread men, Christmas tress, and Santa Claus.

Step Three: Don’t Forget to Accessorize

Keep in mind that not every part of your display has to be either a piece of merchandise or a fixture. You can use additional items purely for decoration.

For example, if you create merchandise display on tables or counters not holding your cash register, you might want to cover them in red, green, blue, silver, or gold table cloths, or clothes with festive prints on them. You might even want to use holly, tinsel, or pinecones to add visual appeal to your displays, or you might want to line your display racks with greenery and lights.

If you manage a restaurant, you can take your decorations a step further and add holiday charm to your tables and booths with fixtures like holiday votives – small candleholders with Christmas, Hanukah, or winter pictures on them!

How to Create Merchandise Displays with Table Display Fixtures

Despite the volume of choices, choosing the perfect display fixture isn’t as daunting a task as it might seem – and neither is creating the display once you know which fixture you want to use.

Table display fixtures work well in a variety of retail and other business settings. Like other kinds of display accessories, table displays are available in different sizes, styles, and colors, so it’s easy to find the one (or two!) that will work best with your merchandise and your store’s décor.

Check out the three steps listed below to help you get started using table display tools to create merchandise displays.

Step One: Choose the Merchandise to Display

You can showcase nearly anything on these display fixtures! Consider these ideas:

• Clothing stores can display typical merchandise like folded shirts and pants, as well as seasonal items like gloves, scarves, and hats.
• Shoe stores can create displays of the season’s new footwear.
• Bookstores can display the latest releases
• Toy stores can create displays focused on a particular “theme,” such as the licensed merchandise related to a new movie or cartoon.
• Candy stores can use these display tools to create plastic, acrylic, or glass container display of colorful gumballs and lollipops.
• Ice cream parlors and yogurt shops can create displays of their dry toppings like sprinkles.
• Hotels, motels, and travel- or tourist-related establishments can create displays of local newspapers, magazines, brochures, and pamphlets.

Of course, these are just a few suggestions. There are many more possibilities, depending on what kind of store or other business you manage.

Step Two: Decide Where to Situate Your Table Display Fixture

Generally, table display fixtures are designed to be placed on the floor (situating them on top of other fixtures like tables can be not only inconvenient to your customers, but also can be dangerous); therefore, you need to make sure you have enough floor space set aside for the display tool.

As you’re determining where you can situate your display, keep in mind that these kinds of display tools are available in different widths, heights, and depths, as well as with either round or square shelves.

Step Three: Select Your Table Display Fixture

Once you know what you want to display and where you want to display it, it’s time to choose your table display fixture.

Like many other kinds of merchandise display tools, you can find these kinds of display tools with varying number of shelves, round shelves or square shelves, and in different colors such as wood colors “cherry” and “maple.” Aside from the fixture’s size and number of shelves, what makes the fixture perfect for your display will boil down to your personal preference or your store’s décor.

NOTE: If you’ve chosen to display merchandise that requires additional display fixtures, be sure to take those fixtures’ sizes into consideration. For example, if you choose to use plastic containers or acrylic bins as your additional display fixtures, make sure you choose sizes that will work with your table display fixture.