Wire Mesh Containers and Displays: Discover the Benefits

From candy shops to convenience stores, if you manage any kind of retail business, chances are you’re interested in more exciting ways to display your merchandise. Plastic, glass, and acrylic containers have their benefits, but for the most part, we’re all pretty used to them, right?

If you’re looking for an alternative to plastic, glass, and acrylic – and even the common convenience store racks, wire display racks, and rotating bucket racks – consider looking into wire mesh basket displays to attractively and conveniently showcase your store’s merchandise.

Find Wire Mesh Basket Displays in Various Styles and Sizes

As you start looking for wire mesh basket displays, you’ll probably run across two main kinds: Grid display fixtures and rotating basket displays. Each kind will offer versions with different numbers of baskets and other features but, for the most part, a wire mesh basket display is usually a flat panel grid display or a circular rotating display.

Grid display fixtures usually hold eight or twelve wire mesh baskets in rows of two or three, and you can find grid fixtures that feature a slanted design to help you make the most of your display space or you can find grid fixtures designed to make the wire mesh baskets themselves slant so your customers can easily access the merchandise inside. Wire mesh grid display fixtures are great for creating displays virtually anywhere in your store – from the aisles to the POP.

Rotating basket displays generally come with three, four, or five baskets designed to rotate around a center rod; however, this isn’t why they’re called “rotating.” They’re called “rotating” because the displays themselves rotate on wheels. This allows customers to be able to view the merchandise much more easily than if they had to walk all the way around the fixture. You can find rotating basket displays that have dividers in the baskets to help you organize and display your merchandise, and just like grid display fixtures, rotating basket displays are great display tools for nearly every area of your store.

Wire Mesh Containers Versus Plastic and Glass

Both plastic and glass containers as display fixtures have been around for a while, and for good reason – they both offer functional, attractive ways to display merchandise. However, in time, plastic containers can become dull and scratched, and glass containers are always susceptible to breaking, which makes them less than ideal choices for stores, or at least certain areas in stores, that experience high volumes of traffic.

Wire mesh containers, on the other hand, are similar to plastic and glass containers in that they’re designed so customers can see the merchandise inside them, yet they’re less likely than plastic and glass containers to break or become damaged.

Wire Mesh Baskets Help Display Numerous Kinds of Merchandise

Wire mesh baskets and their grid display fixtures of rotating displays are designed to be sturdy; as long as the merchandise item meets the size and weight requirements of the display, you can showcase just about anything in your wire mesh baskets!

Wire Mesh Baskets Offer Floor Display Alternatives

From clear plastic fish bowls and colored acrylic containers to rotating bucket racks and traditional convenience store shelves, there are numerous kinds of floor display fixtures available to store and business owners. The floor display rack you choose for your store and business depends largely on the merchandise you want to display, where you want to position your display, and which kinds of display fixtures will work best with the space and merchandise as well as, frankly, your personal tastes.

It’s true that these common kinds of floor display fixtures and accessories are great ways to showcase your merchandise, but sometimes a storeowner wants to spice things up a bit with a new kind of fixture. Wire mesh basket displays, made from sturdy materials designed to hold some of your store’s heaviest merchandise (as long as it’s small enough to fit in the baskets!) are excellent alternatives to traditional floor display fixtures.

What Kinds of Wire Mesh Basket Displays Are Available?

There are two main kinds of wire mesh basket displays: Those that have the baskets fixed to grids, called grid display fixtures, and those that have circular baskets that circle around a center rod, called rotating basket displays.

Grid display fixtures are fantastic tools for creating displays throughout your store or business. Whether you want to use the fixture as a POP mesh display, situating the merchandise directly in front of your customers as they’re checking out, or at the end of an aisle in your store, grid display fixtures perform the job well. You can find grid display fixtures with eight or twelve mesh baskets designed to attach to the grid, and depending on the model you choose, the grid might be slanted to make the best use of your display space or the baskets themselves might hang at an angle to allow your customers easier access to the merchandise.

Like grid display fixtures, rotating basket displays are ideal for both POP merchandise displays as well as displays anywhere else on your store’s floor. Unlike grid display fixtures, however, rotating basket displays include circular wire mesh baskets attached to a center rod with wheels that allow the customers to rotate the racks and get better views of the merchandise all around. Some rotating basket displays also include dividers in the baskets that help you organize your merchandise.

Where Should You Situate Your Mesh Basket Displays?

Where you situate your mesh basket display depends on the kind of store or business you manage as well as the kinds of merchandise you want to display.

Impulse items – like small children’s toys, bags of candy, or convenience items – work well in your store’s POP area. You might also want to position your wire mesh basket displays at the ends of aisles in your store, to showcase merchandise similar to that which the aisle holds, or, if there’s enough room, you might even want to situate a display in the middle of the aisle (rotating basket displays work best for this as grid display fixtures generally only display merchandise on one side).

What Merchandise Works Best With Wire Mesh Baskets?

Any kind you want!

You might want to keep the merchandise similar to what’s already included in nearby displays, or you might want to save the space strictly for POP impulse merchandise. It’s entirely up to you. The only real rule of thumb is that you choose merchandise that is both the right size and weight for the baskets. Once you do that, the sky’s the limit!

Wire Mesh Baskets for Your POP Displays

As the owner of a store or any other kind of business, when you think of creating displays of your merchandise, products, or even samples – especially within your POP area – the first kinds of fixtures that come to mind might be the traditional clear plastic containers and wire convenience store racks. While these kinds of common display fixtures certainly work well, sometimes you want to add a little extra visual appeal to your displays.

Wire mesh basket displays are great display fixtures in that capacity. These sturdy, versatile display fixtures are designed to organize and showcase your merchandise in ways that are both convenient for and attractive to your customers. With a little browsing, you’ll find it’s easy to locate wire mesh displays that will work well with your particular POP location as well as hold the items you need to display.

Situating Your Wire Mesh Basket Displays

Your store’s POP – or, point of purchase – is the location in your store where purchases are made. Generally this is the area near your checkout counter and register. POP merchandise displays are great ways for storeowners to provide a selection of impulse merchandise items for customers getting ready to leave, and POP mesh displays are ideal fixtures to showcase that merchandise in a way that breaks away from the traditional plastic container and convenience store rack displays.

Wire Mesh Basket Display Options for Every POP Location

Two of the most versatile kinds of wire mesh basket displays are grid display fixtures and rotating basket displays.

The grid display fixtures generally come with eight or twelve sturdy mesh baskets for merchandise. Some grid display fixtures are slanted to maximize the display area, while some include mesh baskets designed to slant so customers can more easily access the merchandise.

Rotating basket displays, on the other hand, offer a “tiered” design with three, four, or five baskets for holding and displaying merchandise. These displays are great for heavier merchandise items and many include basket dividers to better organize your products.

As you browse available wire mesh basket displays, think about the amount of room your POP offers. Does it lend itself to grid display fixtures, and if so, how many wire mesh baskets should your grid include? Or, would a rotating wire mesh display work best – one that allows you to easily transport it and the merchandise to a new location?

Your Mesh Basket Display Is Assembled – Now What?

Once you’ve decided which wire mesh basket display would work best for your POP merchandise display, it’s time to fill it with actual merchandise!

Of course, the items you display will depend on your store or other business. Convenience stores and grocery stores, for example, do well with displays of candy, convenience items like travel-sized bottles of lotion or packets of tissues, and even small toys for children like plush stuffed animals or bouncy balls. Owners of other kinds of stores, however, like the more specialized candy shops, hobby shops, or bookstores, will want to fill their wire mesh basket displays with items related specifically to their customers’ needs.

Candy Concepts, Inc. Introduces Merchandise Display Alternative

FOR IMMEDIATE RELEASE

Contact:
Terry Keenan
Tel: 262.574.1800
Fax: 262.574.1859
Email: terry@candyconceptsinc.com

Candy Concepts, Inc. Introduces Merchandise Display Alternative
WIRE MESH BASKET DISPLAYS

Waukesha, WI, August 2009 – Business owners across the nation now have an alternative to traditional bucket display racks. Candy Concepts, Inc., an online leader in providing retail stores and other kinds of businesses with everything from point-of-purchase candy products to plastic and wire display fixtures, has added wire mesh basket displays to its inventory.

“We’ve been looking for an alternative to traditional bucket displays for a while now,” says Candy Concepts owner Terry Keenan, “and we feel the wire mesh basket displays are a perfect fit. Buyers are already finding that, just like the more common plastic bucket displays, the wire mesh products offer styles that fit their display needs; however, these wire mesh fixtures also achieve a ‘look’ the plastic alternatives can’t always accomplish.”

Candy Concepts, Inc. currently offers two kinds of floor model wire mesh basket displays – fixed-position racks and rotating racks – both of which are designed for point-of-purchase impulse merchandise as well as product displays situated throughout the store. The fixed-position racks are available with 8 or 12 wire mesh baskets that slant forward for easy product accessibility, and the rotating racks are available with 3, 4, or 5 baskets that circle the display and feature a sturdy design especially geared toward heavier point-of-purchase merchandise. Interested buyers can also choose from among black, silver, and white displays priced with every store budget in mind.

Candy Concepts, Inc. accepts orders 24/7, fills orders every business day of the year, and ships the vast majority within 24 hours. For more information about using wire mesh basket displays for your store, contact Terry Keenan of Candy Concepts, Inc. at (262) 574.1800 or terry@candyconceptsinc.com or visit www.candyconceptsinc.com.

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